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6 Beauty Brands Launching At Sephora
Known for its knack for spotting and executing upon trends, Sephora keeps its assortment fresh by regularly culling and injecting newness into its brand roster. At Beauty Independent, we’ve chronicled several of the...
How Beauty Retail Assortments Are Being Recalibrated To Shore Up The Bottom Line
SKU rationalization is the prevailing strategy at beauty retailers today, where assortments are being culled after a pandemic-era digital rush that saw them swell with emerging brands to propel discovery. Faced with underperforming products...
10 Beauty Brands Launching At Target
Target has a shiny new roster of beauty brands. Following an announcement last month that it will introduce over 1,000 wellness products to its assortment this year, the mass-market...
Textured Haircare Brands Return To Tried-And-True Distribution At Beauty Supply Stores As Challenges Increase In Other Channels
With 30 years experience as a retail broker for brands like Mielle Organics, Curls Dynasty and Taliah Waajid, Germaine Bolds-Leftridge remembers the days when barbershops and beauty supply stores were the first retail stop for Black-owned...
8 Indie Beauty Trends Spotted At Adit Live Los Angeles 2024
Nearly 60 brands from around the world convened at the Beauty Independent parent company Indie Beauty Media Group’s Adit Live Los Angeles trade show earlier this month to meet with buyers from Ulta Beauty, Formula Fig, QVC,...
Contemporary Arabian Fragrances Allow Gen Z Consumers To Smell Expensive Without Paying For Expensive Products
Nearly half of the 20 bestselling fragrances on Amazon feature Arabian scents from brands such as Afnan, Khadlaj and Lattafa Perfumes, which alone has five fragrances among the top 20. Not the stuff of your...
