Full Disclosure
With $3.7M In Its Till, Made By Dentists Takes On Oral Care Incumbents
Not all dentists are content with the same-old stuff sold at stores for their patients’ teeth. Four hundred fifty of them made that clear last year when an investment firm they formed, Backed by Dentists, committed...
Sir Candle Man On The Brands And Trends He Thinks Are Fire
If you want to know what colognes will make you smell like a boss—Welton Iconic Amber Oud, Tom Ford Ébène Fumé, Parfums De Marly Haltane, Frederic Malle Promise and Marc-Antoine Barrois Ganymede (“It’s very CEO of a conglomerate!”)—or...
Manufacturer IPG Broadens Product Capabilities As Consumers View “Beauty In A Much More Holistic Way”
After working at companies like Bristol Myers Squibb and Bath & Body Works, where they met, Bob Goehrke and Tish Poling decided they wanted a change of scenery, literally and figuratively. They moved out of corporate jobs and...
How PLA Made $30 Million In Sales And Managed To Get On Kylie Jenner And Jennifer Lopez’s Nails
After working as a lash artist for 12 years, the arduousness of the job took a toll on Michelle Nguyen. “I was probably one of the first generations of lash artists, so I wasn’t trained properly,” she says....
Talking Trucks With Tom Shea Of Adgile, Emerging Beauty Brands’ Go-To OOH Advertising Company
In 2023, omnichannel has become critically important across the spectrum of brand building, whether it’s distribution, supply chain, marketing and more. Adgile Media Group, which calls itself “your favorite CPG brand’s favorite OOH brand,” is a beneficiary...
Former Allure EIC Michelle Lee Advises Brands To Take A Beat Before Weighing In On Social Issues
About two years ago, Michelle Lee stepped down from Allure, where she was editor in chief for nearly six years, but she didn’t step away from beauty. Today, as founder and principal at marketing and public relations agency...
