Brand Report Archives | Beauty Independent https://www.beautyindependent.com/brands/brand-report/ The eyes, ears and voice of beauty entrepreneurs. Daily industry news, industry knowledge, trend reports and data-driven content. Here for the Fierce Tue, 16 Apr 2024 20:44:26 +0000 en-US hourly 1 135095403 Pact: More Beauty Packaging Was Sent To Landfills In 2023 https://www.beautyindependent.com/pact-beauty-packaging-waste-landfills-2023/ https://www.beautyindependent.com/pact-beauty-packaging-waste-landfills-2023/#disqus_thread Tue, 16 Apr 2024 20:16:59 +0000 https://www.beautyindependent.com/?p=139825 There may be more sustainability seals on beauty product packaging, but the beauty industry still has a long way to go before it seriously stems the flood of packaging into landfills.

Even the efforts of brands and retailers that appear most dedicated to sustainability aren’t considerably moving the needle.

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Estée Lalonde’s Body Care Brand Mirror Water Fundraises To Fuel Expansion https://www.beautyindependent.com/estee-lalondes-body-care-brand-mirror-water-fundraises-to-fuel-expansion/ https://www.beautyindependent.com/estee-lalondes-body-care-brand-mirror-water-fundraises-to-fuel-expansion/#disqus_thread Mon, 15 Apr 2024 23:56:10 +0000 https://www.beautyindependent.com/?p=139754 Mirror Water is fundraising as it gears up for its next phase of growth.

The prestige British body care brand founded by beauty influencer Estée Lalonde is in discussions with angel investors with the goal of raising 500,000 to 700,000 pounds or

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Sommer Ray’s Imaraïs Beauty Expands Global Retail Footprint https://www.beautyindependent.com/sommer-ray-imarais-beauty-expands-global-retail-footprint/ https://www.beautyindependent.com/sommer-ray-imarais-beauty-expands-global-retail-footprint/#disqus_thread Mon, 15 Apr 2024 04:01:10 +0000 https://www.beautyindependent.com/?p=139583 While a number once-hot influencer brands are sputtering or shuttering, influencer Sommer Ray’s vegan ingestible brand Imaraïs Beauty is busy adding new territories to its retail distribution. 

Today, it makes its United Kingdom debut at 150 Boots locations. The brand has also landed at more than 100 locations

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Nominations Open For Beauty Independent’s Fifth Annual Beacon Awards Program https://www.beautyindependent.com/nominations-beauty-independent-fifth-annual-beacon-awards-program/ https://www.beautyindependent.com/nominations-beauty-independent-fifth-annual-beacon-awards-program/#disqus_thread Sun, 14 Apr 2024 18:51:35 +0000 https://www.beautyindependent.com/?p=139539 The nominations process for Beauty Independent’s Beacon Awards, a program shining a light on the best and brightest in the emerging beauty market, is getting underway.

Beauty insiders will be able to nominate the people and brands they believe to be worthy of Beacon Awards via the publication’s website

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New Skincare Brand Thu Brulé Puts Luxury Spin On Hydration https://www.beautyindependent.com/new-skincare-brand-thu-brule-puts-luxury-spin-hydration/ https://www.beautyindependent.com/new-skincare-brand-thu-brule-puts-luxury-spin-hydration/#disqus_thread Sun, 14 Apr 2024 18:39:26 +0000 https://www.beautyindependent.com/?p=139656 Growing up in Vietnam, Thu Brulé paid close attention to the faces around her. “I experienced firsthand the impact of a hard life, the consequences of endless work hours, and the impact of war and poverty on the human face,” says Brulé, who founded an eponymous skincare brand in February.

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DTC Brand Parfait Offers AI-Powered Wig Customization Technology To Other Brands https://www.beautyindependent.com/parfait-ai-wig-brand-b2b-business-model/ https://www.beautyindependent.com/parfait-ai-wig-brand-b2b-business-model/#disqus_thread Wed, 10 Apr 2024 22:03:14 +0000 https://www.beautyindependent.com/?p=138429 Artificial intelligence-driven wig customization company Parfait is pivoting its business model to offer its technology to brands and content creators in the wig, weave and extension space. 

Using selfies, Parfait’s technology enables lace material and hair quality to be personalized to consumers’ preferences and unique skin tones and facial features.

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